Discovery

SEO and AEO for cybersecurity firms, law firms and professional services.

B2B buyers now use Google, ChatGPT, and Perplexity to research and shortlist vendors before speaking to anyone. The Discovery package ensures your firm appears in all three — for the exact terms your buyers are searching.

Who this is for

Your website gets traffic, but not the right kind — it's not translating to qualified conversations.
You don't appear in AI-generated answers when buyers ask about your category.
Your competitors consistently rank above you for the terms your buyers use.
You have a strong reputation in your network but weak digital presence with cold audiences.
Your content exists but doesn't rank or reach buyers during their research phase.

SEO vs AEO — why both matter

SEO

Traditional search engine optimization — ranking in Google for the terms your buyers use when they search actively.

Still essential. Still where most research begins.

AEO

AI Engine Optimization — appearing in answers generated by ChatGPT, Perplexity, and other AI tools when buyers ask about your category.

The emerging channel most firms are ignoring.

What's included

SEO Strategy

Keyword architecture, content clusters, and competitive positioning.

AEO Optimization

Structuring your content and authority to appear in AI answers.

Technical SEO Audit

Site speed, indexing, structure, and crawlability.

Keyword Architecture

Mapping buyer intent to content and conversion paths.