What is AEO and how is it different from SEO?

SEO optimises your content to rank in traditional search results. AEO — Answer Engine Optimisation — structures your content so AI platforms like Google's AI Overviews, ChatGPT, and Perplexity select it when generating answers. In 2026, B2B tech queries trigger AI Overviews over 80% of the time, making AEO a critical visibility channel alongside traditional SEO.

How do you get cited in Google AI Overviews?

AI Overviews favour content that is structured, authoritative, and marked with schema markup. The foundation is FAQ schema, clear question-and-answer formatting, E-E-A-T signals, and content depth that demonstrates genuine expertise. Seculogica's AEO service builds all of these into your content architecture.

How long does B2B SEO take to produce results?

Meaningful organic visibility typically develops over 3–6 months. Quick wins — fixing technical issues, optimising existing pages, improving meta architecture — can show movement within weeks. Long-term authority depends on content depth, link acquisition, and topical consistency.

Can you do SEO for a cybersecurity or compliance firm?

Yes — and it requires a different approach from general B2B SEO. Seculogica specialises in high-trust industries where the audience is technically sophisticated and decision cycles are long. Keyword strategy, content depth, and E-E-A-T signals are calibrated to that buyer profile.

What does an AEO and SEO audit cover?

The audit covers title tags, meta descriptions, structured data, Core Web Vitals, keyword positioning, content gaps, internal linking, and AI Overview eligibility. You receive a prioritised action plan split into quick wins and strategic investments — not a raw data report.

AEO & SEO

Be cited in AI answers and found in Google — by the decision-makers already searching for what you do.

Your buyers search Google and ask AI tools which firms to shortlist — before they contact anyone. We make sure Seculogica's clients appear in both, with AEO now the primary visibility channel in B2B professional services.

Who this is for

You're invisible in AI answers — ChatGPT, Perplexity, and Google AI Overviews don't mention you.
Your organic rankings have stalled or declined and you don't know why.
You're producing content but it's not structured to be cited by AI tools.
Your competitors appear in search and AI results you should be owning.
You need qualified inbound enquiries, not just traffic volume.

AEO & SEO — what's covered

Priority discipline

AI Engine Optimisation

Your buyers are now asking ChatGPT, Perplexity, and Claude which firms they should evaluate. AEO ensures you're in those answers — structured, cited, and authoritative.

✓ AI citation optimisation
✓ Structured data and schema markup
✓ E-E-A-T and authority signal building
✓ Answer-format content architecture

Core foundation

Search Engine Optimisation

Technical and strategic SEO built for B2B buyers. Not about traffic volume — about the right 50 visitors who are actually evaluating vendors like you.

✓ Keyword architecture by buyer intent
✓ Technical audit and implementation
✓ Content cluster strategy
✓ Backlink and authority building

How we approach it

Targeting buyers, not just traffic

Most agencies optimise for traffic. We optimise for authority signals and qualified pipeline — specifically for cybersecurity firms, law firms, and professional services consultancies where the sales cycle is long and trust is earned over time.

We target the exact phrases your buyers use: "cybersecurity consultancy for financial services", "law firm website redesign", "compliance advisory firm". Not generic terms — the ones that bring in the right 50 visitors, not the wrong 5,000.

AEO is now built into everything we do. In 2026, B2B tech queries trigger AI Overviews over 80% of the time. If your content isn't structured to be cited, it doesn't matter how well it ranks.

What changes after

Before

✕ Not cited in AI Overviews, ChatGPT, or Perplexity
✕ Rankings stagnant with no clear cause
✕ Content that ranks for nothing and converts no one
✕ No structured data or schema in place

After

✓ Cited in AI answers where buyers research vendors
✓ Ranking for high-intent B2B queries
✓ Content structured to convert, not just attract
✓ Full schema and structured data implementation